Have you ever wanted something so badly that you will go to extraordinary steps to make it happen? That’s how we felt when we decided to start a family.

More than a year later, we had no success. We consulted a doctor and we were devastated to learn that I had medical problems. We were extremely disappointed and felt we had wasted a lot of time. We worried that we would never get pregnant.

We decided to go through fertility treatments. It was a time consuming process and very stressful. At times we thought we weren’t meant to have a child. But, after several months, medications, injections and countless ultrasounds, we finally got those two pink lines! Nine months later our precious girl, Zoey, was born.

Like many other brand-new parents, we wanted the best for Zoey and we had worked very hard so we could offer her the best. There were so many decisions … what kind of bottles, diapers, clothes, toys? When should she eat and what should we put on her skin and hair?

So many questions and so few answers. We became avid label readers and we were concerned about many of the ingredients that were in traditional baby products like lotions, shampoos, diaper rash creams and the like.

Zoey’s Papa, Charley, who is an innovative pioneer in the skincare industry, has been working with natural products for more than 30 years. Most of his products can only be found at the world’s finest resorts.

So when we were unsatisfied with what was available for children, we then asked him to develop products for Zoey that had the same gentleness and effectiveness as Papa’s other lines.

We began using the products he developed for us and we immediately fell in love with them. We knew we had to share them with others.

That started the quest and after a year of research and reformulation, we proudly have an entire line of products for the family.

Always, Kelsey and Danny